You’ve been trying to figure out how to get some traction for your business, and maybe you’ve even invested in a program or coaching – but you’ve seen little results and you’re starting to get discouraged.
You’ve felt like quitting at least once (no shame, I’ve been there).
You feel like you’re on the content creation hamster wheel, putting content out EVERYWHERE and doing everything right, but your business continues to struggle.
You find yourself thinking “There’s just too much to do! How the heck am I supposed to get all this done?”
Any business that is struggling online is likely to have a problem with their messaging. Your key to success is to create a clear strong message that connects to your ideal customer on a human, personal level. If you can show them that you understand their struggle, and can speak to the exact desires they want, while showing them the exact steps they need to take to get there – you’ll have their trust and their business.
I get it. I’m a solopreneur with 3 successful online businesses – and I still have time to show up as a balanced human in my personal life. This is only possible because I have cracked the code to streamlining content creation and social media growth, while still cultivating a close-knit community through my email list, social following and online programs and memberships. It is 100% possible to show up on your blog, podcast, and YouTube channel every week, while having an engaged social presence on Facebook, Instagram, Pinterest, and Linked In without losing your sanity.
Our stress response is like a switch and when it’s turned on it’s harder for us to access our higher-level thinking, problem solving brain. If you think about it, your stress response was designed to help you run away from a bear. And when you’re running away from a bear, contemplating the meaning of life isn’t exactly a priority. In order to access our CEO brain, we have to learn how to turn off our stress response to access our Objective Observer within. High power CEOs know how to do this, Emergency Room and ICU staff know how to do this, and you will learn how to do it too.
In order to become the Unstoppable CEO you’re destined to be, with the business and the freedom lifestyle of your dreams, you have to take back control from your Inner Critic. Your current habits and emotional thought patterns create the rules that your Inner Critic follows, and if you deviate from the plan – your Inner Critic panics and ramps up your stress response which makes it even harder to change. You are doing all kinds of new things as a solopreneur and your Inner Critic doesn’t like that because you’re stepping into the great unknown. Your Inner Critic doesn’t want anything to change, even if your rational logical brain knows that the change is in your best interest. So the key to creating massive momentum in your business is to get out of default survival mode where your Inner Critic is making all the decisions from a place of fear – and start living as the CEO Objective Observer of your life and business, making conscious intentional decisions that will move your business in the direction you want it to go.